Jennifer Xu, Vice President of IDG Asia, has nearly 20 years of experience in marketing and general management; she is responsible for media, tradeshow and exhibition business in IDG China. Jennifer Xu was in charge of marketing management in some leading multinational companies, she served as the General Manager of Integrated Marketing Communications in IBM China, and she was Marketing Manager of Novell China in 1995. Jennifer Xu holds dual bachelor degrees in Information Management and Journalism from Peoples University of China (1993), and had further studied in Program of Managing Development in Harvard Business School.
